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The Maruti Story by R. C. Bhargava is a strategic analysis of industrial policy and management, detailing how Maruti Suzuki transformed India into an emerging automotive power. More than a corporate history, the book is a compelling case study on the government’s role in industrial development. It examines how a nation with limited automotive experience achieved market success through sound management and win-win international partnerships. By presenting practical lessons from Maruti Suzuki’s journey, the book provides rich insights into strategic execution, industrial growth, and the creation of a competitive automotive industry in Asia.
| Persian Title | کتاب مسیر پیشرفت هند در خودروسازی |
|---|---|
| Page Count | 374 |
| Genre & Theme | A business history and management case study on the automotive industry. |
| ISBN | 9786228006451 |
| Writing Style | Informative and inspiring, a story of entrepreneurship and success. |
| Ağırlık | 200.000 g |
|---|---|
| Condition | New |
| Format | Paperback |
| Language | Persian |
| Origin | India |
| Genre | Business & Marketing |
| Product Type | Printed Book |
| Author | R. C. Bhargava |
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